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Understanding Your eCard Widget Statistics
Understanding Your eCard Widget Statistics

What Do Widget Views, Email Opens, and Social Shares Mean?

Tim Badolato avatar
Written by Tim Badolato
Updated over a week ago

Your eCard Widget statistics provide valuable insights into the performance of your widget and eCards. Here's what each of the following stat types mean:

  • Date: The date for which the statistics are being tracked.

  • Widget Views: The number of times the widget was viewed by visitors on your website. This can help you understand how many people are seeing your widget and potentially sending eCards.

  • Emails Scheduled: The number of eCards that have been scheduled to be sent. This can help you understand how many eCards are in the pipeline and may give you an idea of future activity.

  • Emails Sent: The number of eCards that have been successfully sent. This is an important metric for understanding how many eCards are actually making it to recipients.

  • Unique Email Opens: The number of unique email recipients who have opened the eCard. This can help you understand how many people are engaging with your eCards.

  • Email Opens: The total number of times the eCard email has been opened, including multiple opens by the same recipient. This metric provides a broader view of email engagement than unique email opens alone.

  • Facebook Shares: The number of times the eCard has been shared on Facebook. This can help you understand how social media is driving visibility for your eCards.

  • Instagram Shares: The number of times the eCard has been shared on Instagram. This is another metric for understanding how social media is contributing to your eCard's visibility.

  • SMS Texts: The number of times the eCard has been shared via text message. This metric can help you understand how many people are sharing your eCards via mobile devices.

  • LinkedIn Shares: The number of times the eCard has been shared on LinkedIn. This is another metric for understanding how social media is contributing to your eCard's visibility.

  • Twitter Shares: The number of times the eCard has been shared on Twitter. This is another metric for understanding how social media is contributing to your eCard's visibility.

  • Downloads: The number of times the eCard has been downloaded. This metric can help you understand how many people are saving your eCards for later use.

  • Copy/Paste Link: The number of times the eCard link has been copied and pasted. This metric can help you understand how many people are sharing your eCards via other channels, such as email or messaging apps.

By monitoring these statistics, you can gain insights into your eCard Widget's performance and make informed decisions about how to improve it. Use these metrics to identify areas for improvement, test new strategies, and optimize your eCard Widget for maximum engagement.

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